Category Archives: Business

How Can A Seo Consultant Help Your Business

How long will it take me to get a decent SERP on Google for this keyword?
2. Is this business looking viable to you?
3. Do I have a lot of competition in this online business
which I am starting and how can I compete effectively with them?
4. How can I make the most out of my marketing efforts?
Some excellent SEO consultants can even answer these questions:
1. Should I buy a used domain in order to rank high really quick?
2. How is my competitor ranking on the top with half the links that I have?
3. Should I continue this business or start over in a new niche?
The point of the whole article is simply that SEO consultants can save you a lot of time and money in the long-run. So, instead of using trial-and-error in trying to market different things online, it would be much better to make a one-time investment and ask your SEO guy all these questions.
Some established SEO consultants charge upwards of $500 per hour, which might sound like a lot of money, but spending a good amount on SEO consultation can really help you get the facts together for your business.
by SEO Consultancy Services

How To Get Hired For Competitive Business Analyst Roles

Looking for a new business analyst job can be intimidating whether you are a seasoned business analyst looking for a challenging business analyst position or you are applying for entry-level business analyst positions.If you do not handle your business analyst job search correctly, you may be passed over for positions that you are really qualified for or your resume may never get to the desk of the hiring managers or you may get discouraged by the lack of interest in your resume from potential employers. Whatever your situation, what I am about to say next may help you find your ideal business analyst job quickly, fast track your business analyst career or help you become a star player in the business analyst industry, so, pay attention!
Why Do I Need A Cover Letter and a Resume?
One of the things that can set you apart from all the other business analysts out there is your cover letter. This statement may be unexpected because most of us assume that recruiters and human resources departments receive so many resumes that your cover letter barely receives a cursory glance. However, this is no reason not to send out a great cover letter with your business analyst resume. You need a cover letter for the following reason; a cover letter shows that you put extra effort into introducing yourself to the company by creating a customized letter describing your business analyst training, business analyst skills and business analyst experience. Without the cover letter, the company assumes that you may be applying to every single business analyst job out there rather than taking the time to apply to specific business analyst position that matches your skill set and background. Your cover letter helps recruiters to select you from the hundreds of candidate’s resumes they receive. The recruiter scans your cover letter to see if anything jumps out to grab him and if your cover letter is memorable, he or she will move your resume over to the “Read” pile instead of the “Toss” pile.
A Good Cover Letter Will Help You Get Hired Fast!
Your resume will probably look much like that of other candidates who have the same business analyst education, skills, and training. This is why I highly suggest the use of a cover letter when applying for a business analyst position if you want to make a favorable first impression. Even if you dont have much prior business analyst work experience a cover letter highlighting your business analyst education & business analyst training gives you the means to show the hiring manager that you still have what it takes to do the job well. You should showcase your applicable characteristics even if they are mentioned on your resume. This shows that you took the time to create a unique cover letter that specifically addresses the company you are applying to. Note that you may not reuse the same cover letter over and over, as each cover letter must be unique and customized in order to stand out from the other candidates.
How To Write An Awesome Business Analyst Cover Letter!
You have decided to apply for a business analyst job posting and you have read the rest of this article, so you are ready to write a cover letter that makes your resume stand out. Here is what you must do. Read the job description and then use your cover letter to position you for the business analyst job opening. If the job opening is for a Business Analyst with Agile Methodology experience, mention that. If the resume requires Rational Unified Process (RUP) experience, mention that or else mention that you have Rational Unified Process (RUP) Training. List the key, measurable business results you have been principal to achieving. List all UML Training, Agile Training, Use Case Training, Requirements Analysis Training, skills and job experience. Mention any Fortune 500 corporations, business consulting experience, or experience in any industry aligned with that of your potential employer.
Finally, make sure your cover letter matches your key business analysis skills, training, certifications or job experience with the qualifications or requirements of the business analyst job posting.
Get the Attention of the Hiring Manager
How do you get noticed from a cover letter? The answer is getting the hiring managers attention right from the beginning of your cover letter. The introduction of your cover letter should be concentrated on grabbing attention in order to interest the reader into reading the letter through to completion. In the introduction you can tell of how you became interested in the business analysis industry, any formal experiences you may have in gathering business requirements, your successes, and your passion for being a business analyst. Then get into some of your previous business analyst projects and the results of the projects. Continue on by filling in the details about the business analyst skills you have mastered and the experience that makes you the better choice for the position. Accentuate how those learned skills will help the company to accomplish its objective of requirements gathering.
How To Format A Business Analyst Job Search Cover Letter
When writing your business analyst job search cover letter stay close to the straight and narrow path in formatting the letter. Use normal business conventions in the opening paragraph, when addressing the business analyst job position, and in the closing paragraph of your cover letter. This will apply to cover letters that you send to business analyst job postings by email, fax, snail mail or business analyst jobs posted on job boards like Monster.com, Dice.com, etc. Be courteous and business-like. Formality will not take away from you if you have something interesting to say, so keep the cover letter short by being focused and getting straight to the point. The entire cover letter should not be more than four paragraphs. Avoid starting out with to whom it may concern., that is old school If possible, you should use the name of the recruiting manager mentioned in the business analyst job posting. Do not use slang, cute phrases, emoticons or graphics. Make sure your spelling and grammar are correct. Use a spell-checker and if possible, get a friend or mentor to proof-read the cover letter before you send it out.
Finally, remember that your cover letter presents you with an opportunity to get your ideal business analyst job. It is your opportunity to connect with and capture the recruiters or hiring managers attention, tell your professional story and stand out from the crowd. It may take hard work to create great business analyst cover letter, but it is worth the effort, when you land that great business analyst job while others wonder why they are not as lucky as you.
I wish you success with your business analyst job search.

Jeff Usner Can Help You Launch Your Own Online Business

When trying to run a successful business, many people will offer bits of obvious advice. However, there is no logic in considering the advice of people who have never been in your shoes. It will be more beneficial to heed the words of a person like Jeff Usner, an experienced business owner who is responsible for his own immense success using tools like the Internet.
As the founder of numerous businesses who has brought his net worth from six-figure debt to six-figure revenue, Jeff is a man you can trust. He knows what it is like to be starting from the ground up, and by being resourceful, he has been quite successful. He generated systems for sales that are responsible for such large net profits and implemented the necessary technological tools; now he wants you to do the same.
Success like this does not need to seem like a freak accident anymore. He is making it easy for anyone and everyone who is interested to get their hands on valuable business plans and marketing information. Simply follow him on his social networks and pay his website a visit to sign up for his mailing lists. This way, you can receive all his latest news and information about products and training.
For example, he is responsible for the creation of ProfitHub, which is a comprehensive program that trains its users on the Internet as a resource. You can learn everything from strategies to branding to creating websites with this product  all information that is vital to online business growth. It is the perfect blueprint for online business strategy, which is what makes it so ideal  it contains everything necessary for getting started.
He even makes himself personally available to anyone who wants to have an in-person consultation with him. This will make it easy to ask questions, have the strategies and skills laid out in front of you, and be informed about his events. Whether you want to meet him one-on-one or with a small group, he is available for scheduling, and it is often these types of meetings that make or break a persons success.
The way technology is advancing, there is no way around it: the Internet is soon going to be your most important resource for running a business, if it is not already. It can help create a clientele base, bring in consumer traffic, advertise, spread information, and much more. Since Jeff Usner is experienced in using it as a tool and puts all the necessary knowledge within your reach, everyone should seize the opportunity.

How To Run An Ameriplan Business Online

Starting an Ameriplan business is a very popular opportunity right now and many people are interested in giving it a try. Opening a restaurant or another traditional business can cost thousands of dollars and requires a business license; along with a great amount of knowledge about the field you are getting into. Ameriplan is cheap to start and doesnt require a license, so its a great way to get your feet wet in personal business. They deal with discount health and dental programs, so there is a great need for what they provide. This all sounds great, until you actually get started and realize that you have no idea what to do next.
There are thousands of different ways to advertise and most people stick to the basics, like flyers and business cards. Finding customers is the most difficult part of any business and success or failure depends on your ability to find them and close the deal. The most common way that beginners get customers is to go get them one by one, but when you advertise they begin to come to you. Everyone is familiar with the internet, but few people know how to run their business with it. Like regular advertising there are thousands of ways to advertise online, and finding the way that works for you can launch your business to all new heights.
I cant possibly describe all the ways to advertise online, so instead I will describe some of the ways that worked in the past. The best thing to remember is to go where the people are, but most other IBOs havent gone yet. Years ago, an IBO named Bill Bertha began using Pay Per Click advertising on Yahoo and Google and made a killing. He paid for a sponsored result spot under the Ameriplan keyword so that when people went to a search engine and typed in Ameriplan they found his website right at the top. To this day he has signed up more members than almost anyone else ever has, but other IBOs eventually caught on to this method and its no longer cheap or easy to try this.
Craigs list and other free classified ads were big for awhile, but now they are flooded with spam and other business opportunities. One of the ways that I have seen recently is to purchase a banner ad in your local area online newspaper. There are still many opportunities to use this method if you are willing to pay for the banner ad but as soon as you have to compete with another IBO in your local area, the price will go up. Another way that still works is social networking sites like the many work at home mom websites. On these websites, many people come together looking for good ways to make money from home and save money on their families benefits. Finding new websites where future entrepreneurs come together will work perfectly for people just getting started, and they are free to talk to people on.
As old ways of online advertising go out of style, there are always new ways replacing them. Millions of people are currently obsessed with sites like My space and Twitter, but its only a matter of time before someone figures out how to use them. Having a good feel for where people are flocking to on the internet can give you the upper hand, but if you dont use the internet much you may want to stick with what you know. Advertising in the real world always works, but the internet changes every day. If you see a good opportunity to advertise your Ameriplan business online, jump on it because it may not work tomorrow!

How To Build A Print Business Without Owning A Print Shop

You can own a legitimate business and make top dollars by becoming a print broker or print specialist. This is a person who sells on behalf of an actual printer or a middle man who locates and serves customers. Print brokers are independent, as they’re not directly employed by the printing companies they represent. Your number one arsenal to being successful as a print broker is customer service. See, you will need repeat customers to grow and build up your business even greater than any single printer who prints for you.
Look at it as printers working for you at their various locations. You hire a printer to print what your customers request, e.g. booklets, catalogs, brochures, business cards, flyers, etc. You may want to focus on specific items as there are so many different products out there to print. With the power of the internet, now you can hire a printer anywhere and sell to customers everywhere.
Ok, here are the basics for becoming a Print Broker:
1.Set up Shop
You will need to set up an office area to operate from. It should include a phone, fax, computer, and a file cabinet. Keep your work area as detailed as possible, this will keep you mind clear and allow you to be on top of your business. Make sure you have a good answering machine to take messages when you are not in office. You can use your same phone line for fax if you cant afford a fax line right now.
2.Find Printers who are willing to sell to you at Wholesale Prices
The easiest way to find these printers may be to search your local phone directory or just search the internet. Call them up and ask if they have a print broker program or if they would be willing to sell their print services to you at a wholesale price  it must be at a 15% discount or more. Most printers who already have a print broker program will have a contract ready for you to sign.
3.Choose the products that you are going to offer for printing and set your own prices.
The most popular products that businesses use are things like business cards, letterheads, envelopes, brochures, flyers, presentation folders, labels, inserts, postcards, etc. You could even get into printing promotional items like bags and pens, but thats a whole new area that you could explore. Remember I told you that customer service will be your number one arsenal in this business. So you dont have to marginalize your profits, just stress value and offer customer service second to none.
4.Promote your Print Broker Business
(a)Print and distribute business cards, flyers and postcards to places that people visit frequently (like restaurants, barber shop and salons, clubs etc.).
(b)Mail postcards to new businesses  you can get the new business listings at your local county court house or search online
(c)Word of mouth  tell everyone you know about your new business venture, friends and families. Give them one of your business cards.
(d)Website  put your website address on everything you use like business cards etc. You can get good advice on how to promote your website at http://www.AboutCityBusiness.com
5.Maintain and keep in touch with your customer base
One of the most effective methods that will build your business is word of mouth  when your satisfied customers tell others about you. So you will want to send your customers holiday cards, specials by mail or e-mail, call them by phone or whatever it takes to remind them about your great service. You could also invite your top customers out for lunch.
Its not unheard of to make 5000 to 20,000 dollars a month just being the middle man or woman. Just remember that you must be dedicated and have a willingness to act. Read, keep up to date with trends and increase your marketing skills.

How To Manage A Catering Business Real Life Skills For Success

You have a dream of starting and managing your own catering company. You have the drive and a flair for cooking delicious food that is to die for! Now you are doing research about how to run a catering business and you are thinking about if you really have what it takes to manage your own catering business.
As a small business owner, you will have more responsibility and work longer hours than you did as an employee. It’s almost impossible to truly separate your personal life from you business life. Running a small business is a lot of hard work and far more than just a full time job — it’s a lifestyle.
One part of your job will be getting clients and then the second aspect is preparing for and managing the catering job itself. Once the job is booked, there are a lot of details and organizational skills required in order to complete any catered event.
First you will need to get the event basics from your client: What type of event is it? How many people are expected? How formal or casual is the meal? Does the client have a theme in mind and know exactly what type of food they would like to have served? If not, you will be expected provide appropriate menu suggestions based on the event and the client’s budget.
For larger or more formal events, clients usually request a “tasting” to sample the items from the proposed menu. The client is expecting to not only sample the food, but to see the caterer’s presentation skills.
If you and your client are in agreement about the menu, this will be a wonderful experience for both of you. However, some times the food or menu does not match the client’s expectations or perhaps the client has simply changed their mind. Either way, having a few alternative suggestions is always a great idea, plus your client will feel secure in both your abilities as a caterer and the success of her event.
The number of people attending and the formality of an event will help you determine the amount of catering staff will be required for the event. Many catering companies use freelance staff, so it is a good idea to have a list of recommended people you are comfortable working with that you also know are professional and reliable.
For many people, when they think about how to run a catering business, they focus on the food preparation and cooking responsibilities. In fact, many people start catering businesses simply because they love to cook and do not mind doing all the cooking themselves.
As your business grows and you book larger events or multiple events in a short period of time, it is definitely much better to hire additional cooks and also servers who you have trained to make sure the level of serve offered meets your standards.
In addition to meeting with clients, food preparation and staffing, there are a few other details ever caterer must take into consideration. For example, how will you transport the food and equipment to event? Is you current vehicle large enough to handle the job or will you need to consider alternatives?
Prior to the event, you will need to order the ingredients, cooking and serving utensils. The amount of time required to shop for and prepare the food needs to be taken into consideration and you will need to create a schedule to properly manage all of these details. Most caterers are also responsible for at least minimal cleaning after an event, so keep this in mind when deciding upon your staffing requirements.
Now you have a better idea about how to run a catering business. Running a catering business is not difficult, but it does excellent organizational skills and a realistic time line for each event. Creating and managing your own catering business will give you amply opportunity to be both creative and a strong entrepreneurial manager.

Affiliate Marketing Business Compensation Methods

There are several compensation methods an affiliate marketing business can choose to employ. Currently, the cost per share (CPS) or revenue sharing method is being used by about 80 percent of affiliate marketing businesses. Next to CPS, the cost per action scheme is most popular with 19% of affiliating entities using it. The rest utilize other methods such as cost per click (CPC) or cost per mille (CPM).

Diminished Compensation Methods
Though less than one percent of the affiliate marketing industry implements cost per click, it is the most commonly used approach in the sectors of paid search and display advertising.

Cost per mille is considered the easiest and most profitable of the cost per click techniques because a visitor who visits an advertising made available by a publisher in his website is enough to earn that publisher his commissions. Pay per click is the evolved form of cost per mille. In pay per click, one extra step is added to the cost per mille system. That extra step is that visitors must first click the advertisements on a publishers site before he earns any commissions. Having people visit his site alone will earn him nothing.

Cost per click methods were comprehensively being used in the early periods of the expansion of affiliate marketing business. But such use has greatly diminished over the decades as more and more fraudulent clicking activities were reported. Such issues are just the same of the issues troubling the search engines of today. Contextual advertising programs like Google AdSense are not taken into account in the statistic pertaining to diminished use of cost per click, as it is undecided if contextual advertising can be regarded as affiliate marketing.

Performance Marketing
Cost per mille completely exposes the advertiser to risk and total loss because a publisher will tend to focus his full attention only at getting people visit his site and no longer cares whether their visit at the site becomes enough to make them consider making a purchase or convert them into customers. This is because the publisher has already earned his commission after the visitor has gone to his site.

Cost per action or cost per sale methods are considered the ultimate reengineered from of cost per mille in the sense that more actions are required to be completed by visitors before they earn the publisher commissions. The most common prerequisite for commissions is the publisher website must be able to convert the visitor into a customer. The publisher then is forced to focus on conversion rather than on just getting people visit his site. The risk and loss therefore is being shared by both the affiliate and the advertiser.

Performance marketing enterprise has become an alternate name for an affiliate marketing business because of how the sales employees or associates are normally being compensated. Such employees often receive performance bonuses whenever they exceed their quotas to motivate them to give their all. The bonus is additional compensation, added to the fixed per sale commission they receive. Affiliates are often paid in similar ways to that of a fully commission based internal sales department though associates are not in any way directly employed by the affiliate marketing business they advertise products and services for.

Affiliates however cannot be totally described as an extension of the affiliate marketing business sales work force because they provide very little or absolutely no influence to the visitors they convert or try to convert into clients because they direct traffic straight to the advertisers sales website. The in-house sales team, on the other hand, exercises control and influence over the prospects until the deal is closed or the relative product or service purchased.

Join the highly profitable and reliable 4StepstoSuccess Action Plan now. The only affiliate marketing business rated 5 Stars by the United Chambers of Commerce, celebrity endorsed by Al Roker Jr. and backed by the premier BPO Company in the Philippines CallComInc BPO.

How To Use Benchmarking With Balanced Scorecard For Your Business

Business benchmarking is the process wherein you determine which company is the best, the one that sets the standard and identify the standard. Basically, you compare your own processes and the metrics that you use with your competitors. However, benchmarking is not only about concentrating on your rivals. You will actually take a look at the wide industry itself and compare it with the other industries. That is certainly a difficult thing to do and being tasked to do so means that you have to take a look at a wide variety of dimensions including quality, time and price. When you benchmark, you will be able to do things better, quicker and much more cost effective. In this case, business benchmarking is a crucial process for organizations. Even though it is tricky and complex, you can simplify the whole procedure by means of benchmarking with balanced scorecard.
The balanced scorecard is known for being one of the most versatile business tools ever invented. You can measure the efficiency and the performance of the most important factors that affect and may affect the success of your business. Using key performance indicators, you can create performance based management and use that system to monitor the efficacy of various processes. The BSC takes on the customer, the internal processes, staff efficiency and growth and not only the financial capabilities of your company.
Now, how do you use benchmarking with balanced scorecard? The answer here is simple: you will need your company data and use them to compare against your toughest rivals in the industry. Thus, you will have to measure your products, services and practices that are similar with the top firms in the world. This will allow you to determine the reasons as to why those companies are seen as progressive and productive. Knowing such elements and details will also enable you to incorporate your present knowledge about how to run the company better.
Those enterprises that are considered at the top of their game know what they are doing. This is why you also have to know yours. In this case, you have to be fully aware about the standards so that you can compare yourself against them.
Benchmarking with balanced scorecard lets you compare and evaluate your business against the other firms so that you can improve the situation of your business. You can use the information that you have obtained to enhance not only on your profitability but also in attracting new customers, retaining them and in meeting their expectations. In addition, you can also help your staff acquire more knowledge and develop their skills in selling products or performing their jobs. In this case, you are able to manage your company better through the benchmarking with balanced scorecard.
One of the useful things about benchmarking with balanced scorecard is that this permits you to effectively reduce time and expenditures without sacrificing the quality of the project or the product. Lastly, this whole process can aid in making the right decisions. Exploiting the data obtained from the tool, you can determine the right choices and avoid errors in judgment.

Ways To Grow Or Expand Your Business

In these tough economic times, it is more important to look at different ways in which you can grow business wisely. This can be done in a variety of different ways. In growing your business effectively, it will be important to look at several different aspects of your existing business. Are you financially sound to take on this new project? Have you sought out the perfect location? Do you have a plan of action in place? All of these questions are integral in assuring that your business will be a success. Lets go into a little bit more detail on the ten best ways to grow your business.
The first step is to know your market. If you are looking at growing your business and possibly adding other locations, it will be important to know who you are catering to. Make sure that the products or services that you are offering will be adequate for the needs of the consumer.
Second is to know what your financial availability is. Often, the business owner may have the right intentions, but it may not be feasible for the moment to grow or expand the current business. There is the possibility that waiting and planning will actually be in your best interests.
Third, you will need to make sure that your employee needs are covered. Can the existing staff accommodate an increase in work? Will you need to hire more staff? Have you trained the existing staff to take leadership roles if need be? These are all answers in which only you can provide.
Fourth is to know whether your location will suffice for the growth. Will you need to add a location? Would it be better to buy or lease a larger location or should you add on to the existing location?
The fifth best way to grow or expand your business is to make sure that your support staff is in place. You will need people who are organised and professional in order to build the base on which you can make your business a success.
Sixthly, you need to keep up to date with all your financial obligations and ensure that they are all being dealt with and upheld in a professional and timely manner.
The seventh item would be to look at your procedures and if need be create a new organizational structure. This can be done through joint ventures, mergers, and acquisitions which can help grow and diversify your business. Eighth
The eighth way to improve your business is to analyze all aspects of your business, products, suppliers, clients, areas, etc. Try to phase out any areas that are not making a profit and incorporate more of the successful areas into your business.
Ninth is to look at the value of your company as a whole and try to increase its market share and diversify your client base and increase in areas that have been previously unexplored.
And last but certainly not the least is your time! Do you have the time that it is going to take to make this happen? Often, during the expansion of business, the owner will find themselves devoting just as much or more time to the growth process.

Identifying Your Business Team Member's Personality Colors

Being a business team leader can be a very daunting task. Almost always you will find that your team consists of very diverse individuals. As a team leader it is your responsibility to motivate your team members towards a common goal. This can be very difficult when your team members each have their very own strengths, weaknesses and conflicts. In this article we will discuss how to recognize the four main personality types by color so that you can better understand the needs of your team members on an individual basis.
As a leader you will quickly notice how well your team works together once you have identified the individual strengths of each team member. Also, by recognizing each individual’s strengths you will know which task they will naturally excel in. This will lead to better delegation on your part which will ultimately build a stronger, more efficient, stream lined team. You will also find that you are able to communicate better once you recognize each team member’s needs, work ethics and values. Your team members will notice the change in how you are leading them and in turn be even more motivated to reach their goals.
Below is a short overview of the four main personality colors Orange, Blue, Gold and Green. Each color will be listed with the working styles, personality types and values attributed to it.
The Orange personality works well with other people in a healthy team work environment encouraging competition and camaraderie. They are very creative and highly energetic and do well with action oriented tasks. They love having the freedom to use their skills and show off their abilities. An Orange personality does have a difficult time dealing with too much structure or management. They tend to feel blocked and have a difficult time functioning if they feel they are being micro-managed. Time consuming and prolonged administrative tasks can difficult for the Orange where they may feel impatient and bored.
The Blue personality is a very social type. They love making friends and having a strong social network is very important to them. This makes them very good at building relationships with clients, customers, coworkers and employers. The Blue personality can be very sensitive to conflicts or strong competition but will thrive in any positive, service orientated atmosphere.
The Gold personality is a very serious individual and is so with their work responsibilities. They like to be part of a successful and productive team where they can continually contribute. They love receiving rewards, incentives and positive recognition. The Gold personality tends to need a great deal of structure where time lines should be enforced and expectations made very clear. They look to their leaders for constant reassurance on how well they are doing.
A Green personality lacks in people skills. They love facts, data, research, and anything analytical. You will find that they are almost always seen as an expert in whatever interests them. Most of those interests will be complex systems, data analysis, statistics, or design. The Green personality’s weakness can be the lack of follow through and tend to be quite rude in some social scenes.
By recognizing the personality colors of each of your team members you will have the ability to meld your team into a well coordinated, unified group. Your leadership skills will shine as you delegate tasks to each team member according to their strengths and expertise. Remember, a well harmonized team is a team made for nothing but success.
Carrie Krishnek